Redesigning the Ketchup Packet
The Ketchup sachets of the past were clumsy, messy and contained hardly any delicious red sauce. Heinz, who previously gave us the excellent "upside down" ketchup bottle, have redesigned the humble packet of ketchup so that it can now be squeezed, used for dipping and contains three times as much sauce as the old version. It is planned to be rolled out to American fast food restaurants in late 2010.
This entry was posted on Sunday, February 7th, 2010 at 5:04 pm and is filed under Art and Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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